Mockup Brand
Mockup Brand: “Patron”
A mockup brand is a visual representation of a brand concept, showing how the brand identity could appear in real-life applications such as logos, packaging, clothing, websites, or marketing materials. It is used to present and test the brand’s style, direction, and overall visual identity before full production.
Logo and Slogan
The name “Patron”, which translates as “Boss”, is inspired by Romanian Christian traditions and the belief that Jesus Christ is the ultimate Lord and King.
The slogan “Rădăcinile ne definesc”, translated as “Roots Define Us,” represents the importance of heritage, faith, and the values that shape our identity.
Color Palette
Colours: Bone white, Sky blue, Grass green, Golden yellow, Earth brown.
The colours are chosen in accordance of the traditions and natural aspects of Romania, Iasi county.
Digital Design Sketch
The brand is built eco-friendly with 100 % materials being recycled or reused, using clothing, accessories and fabric only from thrift shops found in Romania.
The collection uses assymetric design over jeans, adding custom touches with posca pen’s and embroidery.
Photo Shoot
Instagram Page
A mockup Instagram page for the brand.